Why consumers are actually reading their skincare labels.

We count the calories, carbs and sugars in the pursuit of a healthy body and longevity.  It’s time we turn our attention to what goes on our face and this starts with learning to read a label.

Here are the basics on label reading:

  • Ingredients are listed in the order of quantity found in a formulation. (Water is most commonly the first ingredient listed in products meaning it is the most highly concentrated.)
  • The FDA does not require the listing of any ingredient in quantities less than 2%. (That means if you’re allergic to an ingredient it’s possible, even if it’s not listed that that ingredient could still be found in a product!)
  • Top ingredients to avoid:
    • Parabens
    • Propylene Glycol (PG) and Butylene Glycol
    • Phthalate DBP (dibutyl phthalate)
    • PVP/VA Copolymer
    • Stearalkonium Chloride
    • Sodium Lauryl Sulfate (SLS) and Sodium Laureth Sulfate (SLES)
    • DEA Diethanolamine, MEA Monoethanolamine and TEA Triethanolamine
    • Polyethylene Glycol (PEG)
    • Triclosan
    • DMDM and UREA Imidazolldinyl
    • Talc
    • Mineral Oil
    • Carmine (Cochineal Beetle)
    • Bismuth oxychloride

For 15 years, DeVita Natural Skin Care and Color Cosmetics has been the best kept secret in the skincare industry.  A thriving, fastest growing company, according to FORBES™, the early adopters of their product line have reaped the benefits of health AND performance for the better part of the last decade and a half.


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